Lorem ipsum had its run, but for us, it’s over!
A while back, we missed replacing some dummy text in a social media post. It went live. It was embarrassing. We were swapping in the client’s real copy but overlooked a small section. It only takes one missed spot for things to go sideways, and that was our moment.
Since then, we’ve made a small but powerful shift:
We now use ChatGPT to generate realistic, layout-friendly copy, even for early-stage templates.
It’s not the final content, sure. But it’s close enough in tone and length that:
- We don’t accidentally ship lorem ipsum.
- Clients can actually visualize their message in the layout.
- The review process goes smoother (and feels more real).
It’s a simple fix, but it’s made a noticeable difference in how we work and what we ship.
No more filler text. No more awkward oversights. Just smarter placeholders that feel like the real thing.